Inspired by Nature

Introducing the new visual identity for Wild Soul Lifestyle Co. – Just like their range of well-being products the brand is heavily influenced by all things nature.

We worked closely with the team at Wild Soul to develop a colour palette that worked alongside natural imagery but that was bold enough to also be used to colour-code their three core product types.

The project deliverables included a responsive logo and word mark, product packaging, social media templates, and the all-important brand guidelines document.